Little girl eating banana: Is Audi courting attention through controversy?

Knowing how sexualized our world is today and how there hardly seems to be anything innocent in these times, Audi released an advert showing a little girl eating a banana in front of an Audi vehicle.

The question is 'why'?

Does it mean that all the while their team sat down to deliberate over the ad and the message they'd pass through it, they never even considered that there would be a backlash considering how sensitive that content is?

Or are they merely trying to court the attention of the public by creating a controversy? It is said that no publicity is bad publicity. It doesn't matter the story - good or bad or ugly - as long as it puts you out there, it is okay.

The way I see this, this could be a marketing or promotion strategy. I dunno.

Audi has since apologized for putting out an ad that many people described as 'sexually suggestive', 'creepy' and 'strange'.

Some people saw nothing wrong with the advert though. A Twitter user said that the problem lies in the minds of people who see the advert as sexually suggestive.

Like I said, nothing is innocent anymore. That's how terrible these times are.

What do you think?

Comments

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